1. Who are we?
This cookie policy applies to the website of:
AFTERFADE BV
Schaffensesteenweg 132
3583 Paal, Belgium
Email: info@afterfade.be
Website: www.afterfade.be
Company number: BE 1038.625.619
2. What are cookies?
Cookies are small text files stored on your computer, smartphone or tablet when you visit a website. They help websites function correctly, remember preferences, collect statistics and show relevant advertising. Similar technologies such as pixels, tags and scripts may also be used.
3. Which cookies do we use?
3.1 Strictly necessary cookies — required for the operation of the webshop: keeping products in your cart, website security, processing payments and remembering your cookie preferences. No consent is required for these. Our shop runs on Shopify, which places functional cookies necessary for the store and checkout to work.
3.2 Functional cookies — improve ease of use: remembering language and country preferences, user settings and previously entered data.
3.3 Analytical cookies — we use Google Analytics (Google LLC) to understand how our website is used: visitor statistics, popular pages, technical issues and user experience. Where legally required, these cookies are only placed after your consent.
3.4 Marketing and advertising cookies — used for personalised advertising, campaign optimisation, remarketing and conversion measurement. We use Meta Pixel (Facebook and Instagram), Google Ads conversion tracking and Google remarketing. These cookies are only placed after your consent via our cookie banner.
4. Third-party cookies
Our website may place cookies from external parties, including Google LLC, Meta Platforms Ireland Ltd. and Shopify International Ltd. These parties may collect information about your use of our website and other websites. We recommend consulting their privacy and cookie statements.
5. Your consent
On your first visit you are asked to choose your cookie preferences: accept all cookies, refuse non-essential cookies, or adjust your preferences. You can change or withdraw your consent at any time via the cookie settings on our website. Refusing certain cookies may affect website functionality.
6. Managing cookies
You can manage or delete cookies via your browser settings (Chrome, Firefox, Edge, Safari) and remove stored cookies at any time.
7. International transfers
Certain cookies may process personal data outside the EEA, for example by Google or Meta. Where that happens we ensure appropriate safeguards under the GDPR, including Standard Contractual Clauses and adequacy decisions.
8. Retention
Session cookies are deleted when you close your browser; other cookies remain for a period depending on their function and provider.
9. Changes
AFTERFADE BV reserves the right to amend this cookie policy at any time. The most recent version is always published on this website.
10. Contact
AFTERFADE BV
Schaffensesteenweg 132
3583 Paal, Belgium
Email: info@afterfade.be
Website: www.afterfade.be
Company number: BE 1038.625.619
Last updated: 17 July 2026
